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Model

  • Where we invest
    • We invest in early stage technology companies.  Our main areas of focus are:
      • telecommunications software
      • enterprise software and SaaS
      • digital media and e-commerce
      • internet and mobile
      • games
      • social media
  • Themes
    • At Eden, we aim to be strategic about where we place investments and therefore have an active research programme which focuses on different potential investment themes. The themes we are currently working on include:
      • education
      • finance
      • game-playing
      • healthcare
      • location based services
      • IPTV
      • video advertising
      • virtual world services
      We would be very interested to hear from you if you are working on an opportunity in any of the above spaces.
  • What makes us different
    • At Eden, we address the funding gap between business angels and later stage venture capitalists, providing investment appropriate for the needs of an investee company and its stage of development. As a seed investor we are prepared to 'take the early risk' but we also have enough capacity in our funds to support our companies (alongside world-class co-investors such as Amadeus, Banexi, DFJ Esprit, Intel Capital, Union Square Ventures and Xange) to significant exits.
  • Investment strategy
    • We will invest as little as £200,000 to back an innovative idea, up to around £1.25 million for a team not yet ready for a traditional Series A investment, through to as much as £3 million for a team with early revenues requiring expansion capital.  Critically, we will support our successful portfolio companies with additional funding as they develop over time up to around £6 million.
  • What we offer
    • As a team of successful entrepreneurs, experienced business managers and investment professionals, we apply our collective operational expertise to assist the development of our portfolio companies in every area.

      We offer help with:
      • formulating product development strategies
      • introducing sound operating policies
      • developing sales and marketing strategies
      • making introductions to key customers and partners
      • establishing financial and budgeting processes
      • developing and strengthening management teams
      • assisting with key recruits across all disciplines
      • advising on employee stock option programmes
      • thinking through fund raising strategies and finding new funding partners
      • working with companies on viable exit strategies

      We are proud of the entrepreneurs we have backed so far, of their loyalty and of the financial returns generated. Follow this link to read more about our portfolio.
  • What we look for
    • With our strong seed investment track record, we have particular skill in identifying entrepreneurs with the right balance of vision and leadership who can build companies of lasting value.

      The main attributes we look for in a prospective investment are:
      • a significant market opportunity
      • a strong team with deep domain knowledge and real tenacity
      • intellectual property that creates barriers to entry
      • international vision and ambition